At Trupenny, we value your privacy and are committed to protecting your personal and financial information. This Privacy Policy outlines how we collect, use, and safeguard your data.
We collect different types of information to provide you with reliable bookkeeping services, financial dashboards, and account support. The categories include:
1.1 Personal Information
1.2 Business and Financial Information
1.3 Technical and Usage Information
1.4 Communication Records
We use the information we collect to operate, maintain, and improve the Trupenny platform. Specifically, your information may be used to:
• Deliver bookkeeping services – including accurate transaction categorization, financial dashboards, and generation of reports such as Profit & Loss, Balance Sheet, and cash flow statements.
• Support account management – by personalizing your experience and ensuring the platform functions smoothly for your business needs.
• Communicate with you – sending account updates, policy changes, service notifications, and responding to customer support inquiries.
• Process billing and payments – managing subscription fees, invoices, and payment records while maintaining secure payment standards.
• Improve performance and reliability – monitoring usage trends, troubleshooting technical issues, and applying updates to enhance the platform.
• Protect your security – preventing unauthorized access, fraudulent activity, and other misuse of the platform.
• Conduct analytics and research – helping us understand customer needs so we can refine features and build new services.
• Comply with legal obligations – including financial reporting, taxation, and applicable industry standards.
We respect the confidentiality of your data. Trupenny does not sell your personal or financial information to third parties. However, in limited situations we may share information in order to operate our services responsibly:
• With trusted service providers – such as cloud hosting platforms, payment processors, and analytics providers who support the operation of Trupenny. These partners are bound by contractual and confidentiality obligations.
• With professional advisors – including accountants, auditors, and legal counsel, when necessary for compliance, audits, or business operations.
• To meet legal or regulatory requirements – if required by law, court order, or regulatory authority, or to protect the rights, property, or safety of Trupenny, our users, or others.
• In business transfers – if Trupenny is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction.
• With your consent – when you authorize us to share specific data with third-party applications or services.
We take the protection of your information seriously and use a combination of technical, administrative, and organizational measures to keep your data secure. While no system is completely immune to risks, Trupenny implements industry-standard safeguards to minimize them:
• Encryption in transit and at rest – sensitive data is encrypted when sent between your device and our servers, as well as when stored within our systems.
• Secure hosting infrastructure – our platform is hosted on reputable cloud providers with strong physical and digital protections.
• Access controls – only authorized personnel have access to your data, and access is limited to what is necessary to perform their duties.
• Ongoing monitoring – systems are monitored for unusual activity, vulnerabilities, or potential threats.
• Regular updates and testing – we keep our software and infrastructure current, applying security patches and running periodic reviews.
• Employee training – staff handling customer data are trained in best practices for data privacy and information security.
Despite these measures, no method of transmission or electronic storage is completely secure. We encourage you to also use strong passwords and safeguard your account credentials.
We retain your information only for as long as necessary to provide our services, comply with legal obligations, and resolve disputes. Our approach includes:
• Active accounts – we keep your data for the duration of your subscription so you can access historical records, reports, and account history.
• After account closure – some data may remain stored for a period of time to comply with tax, accounting, and regulatory requirements. This retention period varies depending on applicable laws.
• Backups and archives – copies of your data may remain in secure backups or archival systems for a limited time before being deleted.
• Anonymized data – in some cases, information may be retained in an aggregated or anonymized form for research, analytics, or service improvement purposes.
Once data is no longer needed, we take steps to securely delete or anonymize it in accordance with our policies and industry standards.
Depending on where you live, you may have certain rights under privacy and data protection laws. Trupenny respects these rights and provides ways for you to exercise them:
• Access your information – request a copy of the personal data we hold about you.
• Correct or update data – ask us to fix inaccurate or incomplete information.
• Delete your information – request deletion of your personal data, subject to certain legal or regulatory exceptions.
• Restrict processing – limit how we use your data in specific situations, such as during a dispute about accuracy.
• Object to processing – opt out of certain uses of your data, including direct marketing communications.
• Data portability – request a copy of your data in a structured, commonly used format so you can move it to another service.
To exercise these rights, please contact us at hello@trupenny.co. We may need to verify your identity before processing your request.
Trupenny uses cookies and similar technologies to ensure the platform runs smoothly and to improve your experience. These technologies help us remember your preferences, secure your sessions, and understand how the service is used.
• Essential cookies – required for the platform to function properly, such as keeping you logged in during a session.
• Performance and analytics cookies – help us understand usage patterns, diagnose issues, and improve features based on how customers interact with Trupenny.
• Functional cookies – remember your settings and preferences to make your experience more personalized.
• Security cookies – support fraud prevention and protect against unauthorized access.
• Third-party tools – in some cases, we may use trusted third-party analytics or support services that place cookies to help us understand traffic and improve functionality.
You can disable or manage cookies through your browser settings. However, if you block essential cookies, some parts of the platform may not function as intended.
The Trupenny platform and website may contain links to external websites or services. These are provided for your convenience, but please note:
• Independent privacy practices – third-party sites operate under their own privacy policies, which may differ from ours.
• No control over external content – we are not responsible for the accuracy, security, or practices of external sites you choose to visit.
• User discretion – when you click a link to another website, you assume responsibility for reviewing that site’s privacy and security policies before providing any personal information.
Our inclusion of third-party links does not imply endorsement of their services, practices, or content.
Trupenny is designed for businesses and is not directed toward individuals under the age of 18. We do not knowingly collect or process information from minors.
• No intentional collection – we do not request or knowingly gather personal information from children.
• Parental involvement – if you believe a child under 18 has provided us with personal data, we encourage you to contact us immediately.
• Removal of data – if we become aware that we have collected information from a minor without parental consent, we will delete it promptly.
By using Trupenny, you confirm that you are at least 18 years old or are using the service on behalf of a business entity.
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements.
• Notice of updates – when changes are made, we will revise the “Effective Date” at the top of this policy.
• Material changes – if the updates significantly affect how we handle your personal information, we will provide additional notice, such as an email notification or an in-app message.
• Ongoing review – we encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Your continued use of Trupenny after an updated policy takes effect will indicate your acceptance of the revised terms.
If you have any questions, concerns, or requests regarding this Privacy Policy or how your information is handled, you can reach us directly:
• By email – hello@trupenny.co
We aim to respond to all privacy-related inquiries within a reasonable timeframe and in accordance with applicable data protection laws.
We collect different types of information to provide you with reliable bookkeeping services, financial dashboards, and account support. The categories include:
1.1 Personal Information
1.2 Business and Financial Information
1.3 Technical and Usage Information
1.4 Communication Records
We use the information we collect to operate, maintain, and improve the Trupenny platform. Specifically, your information may be used to:
• Deliver bookkeeping services – including accurate transaction categorization, financial dashboards, and generation of reports such as Profit & Loss, Balance Sheet, and cash flow statements.
• Support account management – by personalizing your experience and ensuring the platform functions smoothly for your business needs.
• Communicate with you – sending account updates, policy changes, service notifications, and responding to customer support inquiries.
• Process billing and payments – managing subscription fees, invoices, and payment records while maintaining secure payment standards.
• Improve performance and reliability – monitoring usage trends, troubleshooting technical issues, and applying updates to enhance the platform.
• Protect your security – preventing unauthorized access, fraudulent activity, and other misuse of the platform.
• Conduct analytics and research – helping us understand customer needs so we can refine features and build new services.
• Comply with legal obligations – including financial reporting, taxation, and applicable industry standards.
We respect the confidentiality of your data. Trupenny does not sell your personal or financial information to third parties. However, in limited situations we may share information in order to operate our services responsibly:
• With trusted service providers – such as cloud hosting platforms, payment processors, and analytics providers who support the operation of Trupenny. These partners are bound by contractual and confidentiality obligations.
• With professional advisors – including accountants, auditors, and legal counsel, when necessary for compliance, audits, or business operations.
• To meet legal or regulatory requirements – if required by law, court order, or regulatory authority, or to protect the rights, property, or safety of Trupenny, our users, or others.
• In business transfers – if Trupenny is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction.
• With your consent – when you authorize us to share specific data with third-party applications or services.
We take the protection of your information seriously and use a combination of technical, administrative, and organizational measures to keep your data secure. While no system is completely immune to risks, Trupenny implements industry-standard safeguards to minimize them:
• Encryption in transit and at rest – sensitive data is encrypted when sent between your device and our servers, as well as when stored within our systems.
• Secure hosting infrastructure – our platform is hosted on reputable cloud providers with strong physical and digital protections.
• Access controls – only authorized personnel have access to your data, and access is limited to what is necessary to perform their duties.
• Ongoing monitoring – systems are monitored for unusual activity, vulnerabilities, or potential threats.
• Regular updates and testing – we keep our software and infrastructure current, applying security patches and running periodic reviews.
• Employee training – staff handling customer data are trained in best practices for data privacy and information security.
Despite these measures, no method of transmission or electronic storage is completely secure. We encourage you to also use strong passwords and safeguard your account credentials.
We retain your information only for as long as necessary to provide our services, comply with legal obligations, and resolve disputes. Our approach includes:
• Active accounts – we keep your data for the duration of your subscription so you can access historical records, reports, and account history.
• After account closure – some data may remain stored for a period of time to comply with tax, accounting, and regulatory requirements. This retention period varies depending on applicable laws.
• Backups and archives – copies of your data may remain in secure backups or archival systems for a limited time before being deleted.
• Anonymized data – in some cases, information may be retained in an aggregated or anonymized form for research, analytics, or service improvement purposes.
Once data is no longer needed, we take steps to securely delete or anonymize it in accordance with our policies and industry standards.
Depending on where you live, you may have certain rights under privacy and data protection laws. Trupenny respects these rights and provides ways for you to exercise them:
• Access your information – request a copy of the personal data we hold about you.
• Correct or update data – ask us to fix inaccurate or incomplete information.
• Delete your information – request deletion of your personal data, subject to certain legal or regulatory exceptions.
• Restrict processing – limit how we use your data in specific situations, such as during a dispute about accuracy.
• Object to processing – opt out of certain uses of your data, including direct marketing communications.
• Data portability – request a copy of your data in a structured, commonly used format so you can move it to another service.
To exercise these rights, please contact us at hello@trupenny.co. We may need to verify your identity before processing your request.
Trupenny uses cookies and similar technologies to ensure the platform runs smoothly and to improve your experience. These technologies help us remember your preferences, secure your sessions, and understand how the service is used.
• Essential cookies – required for the platform to function properly, such as keeping you logged in during a session.
• Performance and analytics cookies – help us understand usage patterns, diagnose issues, and improve features based on how customers interact with Trupenny.
• Functional cookies – remember your settings and preferences to make your experience more personalized.
• Security cookies – support fraud prevention and protect against unauthorized access.
• Third-party tools – in some cases, we may use trusted third-party analytics or support services that place cookies to help us understand traffic and improve functionality.
You can disable or manage cookies through your browser settings. However, if you block essential cookies, some parts of the platform may not function as intended.
The Trupenny platform and website may contain links to external websites or services. These are provided for your convenience, but please note:
• Independent privacy practices – third-party sites operate under their own privacy policies, which may differ from ours.
• No control over external content – we are not responsible for the accuracy, security, or practices of external sites you choose to visit.
• User discretion – when you click a link to another website, you assume responsibility for reviewing that site’s privacy and security policies before providing any personal information.
Our inclusion of third-party links does not imply endorsement of their services, practices, or content.
Trupenny is designed for businesses and is not directed toward individuals under the age of 18. We do not knowingly collect or process information from minors.
• No intentional collection – we do not request or knowingly gather personal information from children.
• Parental involvement – if you believe a child under 18 has provided us with personal data, we encourage you to contact us immediately.
• Removal of data – if we become aware that we have collected information from a minor without parental consent, we will delete it promptly.
By using Trupenny, you confirm that you are at least 18 years old or are using the service on behalf of a business entity.
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements.
• Notice of updates – when changes are made, we will revise the “Effective Date” at the top of this policy.
• Material changes – if the updates significantly affect how we handle your personal information, we will provide additional notice, such as an email notification or an in-app message.
• Ongoing review – we encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Your continued use of Trupenny after an updated policy takes effect will indicate your acceptance of the revised terms.
If you have any questions, concerns, or requests regarding this Privacy Policy or how your information is handled, you can reach us directly:
• By email – hello@trupenny.co
• By mail –
We aim to respond to all privacy-related inquiries within a reasonable timeframe and in accordance with applicable data protection laws.